About Us


Headshot image with a gray background of Sunni smiling. Hello! My name is Sunni, and I am the mother of 2 adult girls and two adult boys. I am also a mother-in-law to 4 and a Gigi to one grandson and one granddaughter. (Blessed, I know!)

Furthermore, I am a Tampa, Florida-based content marketer, and copywriter, a published author, a community supporter, and a vocalist. In my spare time, I love to sing, sew, and create “art.” Most importantly, my family comes first… no matter what. 🙂

I am so blessed to have a career that is flexible and remote. This way, I am always available to shift things around to be there for my husband, children, and grandkids.

Oh… and I love to laugh!

But you don’t need to know all that.

Simply Sunni: My Digital Marketing Team

What you do need to know is how we genuinely enjoy writing. Meeting new people and getting introduced to new products and businesses daily provides the fuel we need to write informed and intelligent SEO-optimized content.

We are hardworking, organized, and precise. Not to mention communication is one of the qualities our team value most and is the key to working with clients.

One of the benefits of working with us is how we enjoy research. You don’t need to take the time to do that; the Simply Sunni team can take care of it for you.

As an experienced team in multiple fields of the copywriting business, you will get the benefit of our knowledge across several boards.

  • We are happy to look over your website and determine where your pages need assistance.
  • Then we can suggest blogs that will help you optimize SEO.
  • Finally, the team will come together to create a digital marketing plan of action, including social media posts and more.

We do it all.

Meet the Simply Sunni Creators!

Content Writer | Illustrator

Meet Shelby, a skilled Content Writer and Illustrator who has been working with Simply Sunni for a couple years. Prior to her venture into the content writing and marketing world, she worked in various industries such as child care, photography, and hospitality. Serving others has always been her passion, which she has successfully carried over to her career as a content writer. With her creative writing skills, she aids companies and organizations to achieve their business goals. Shelby loves writing and is enthusiastic about learning new things every day.

Shelby Crowell with an ipad infront of her face. - illustrator and content writer for Simply Sunni Headshot.
Hannah Baerwalde with her hand in front of her face- headshot.

Content Writer

Hannah has been working as a Content Writer for Simply Sunni for a year now. Prior to embarking on her writing career, she devoted most of her time to interacting with children and overseeing a classroom. As a wife, mother to an amazing boy, and a new dog owner, her true calling lies in assisting others. She would be honored to serve as your content writer and leverage her management skills and creativity to help your business flourish.

Social Media | Assistant

Isabella has been working as a social media/content creator for Simply Sunni since the start of 2023. her passion for helping others is evident in her work creating and posting, where she gets to apply several of her skills. Bella plans to graduate from college in 2024 and is also keen on supporting the deaf community by getting more involved. Isabella also covets all things ballet or music-related and hopes these have a place in her career.

Image of Richard with daughter in a park.

Web Design & Development

Richard Baerwalde is an experienced website developer and designer who has been passionate about his work since 1998. Rich enjoys spending time with his 3-year-old daughter Amelia. Recently, he joined the Simply Sunni team as the site development expert. Rich comes from a hospitality and logistics background, giving him a unique perspective. He is excited to share his vision and expertise to create a website that meets the client’s needs.

Happily writing since 2012, I don’t see an end in sight. My joy is contagious, and my work is beneficial to others. So that’s a Win-Win! – Sunni

What Are You Waiting For?

“Shall I tell you a secret of a true scholar? It is this: Every man I meet is my master in some point, and in that, I learn from him.” ―Ralph Waldo Emerson.

Do you have a vision for your business or perhaps a new company? Join us in this exciting time of exploration and continued learning.

Are you ready to take your business to the next level with the talented and diverse Simply Sunni team?

Again, what are you waiting for?

Contact Simply Sunni to discuss a new project or ramp up an old idea! We promise to deliver quality work and attention to detail. We can’t wait to get started dreaming with you!

Hire our team for all your Content Needs TODAY!

Simply Sunni