Hey friends! Today, we’re diving into the epic topic of persistence paying off for women-owned small businesses. Like assembling the Avengers, running a successful business requires a squad of Purpose, Passion, and Persistence.
Just like our favorite superheroes face unique challenges, you, too, encounter hurdles in the ever-evolving landscape of small businesses.
But fear not!
With persistence as your trusty sidekick, you’ll overcome these obstacles and emerge victorious. From breaking barriers in the male-dominated business world to driving economic opportunities and advocating for change, we’ll explore how persistence paves the way for your triumph.
So, grab your cape and get ready to unleash the full potential of your woman-owned business – because with persistence, the sky’s the limit!
What Are the 3 P’s for Woman-Owned Businesses?
Suppose you have yet to explore the previous posts in this blog series (How Women-Owned Small Businesses Have Purpose, and How Small Business Owners Have Passion) or need a refresher. In that case, I’ll give you a quick recap!
Think of it like having your own squad of Purpose, Passion, and Persistence cheering you on every step of the way!
Purpose isn’t just about making money; it’s about making a real difference, especially for minorities, like women of color and underserved communities.
Passion? It’s like your daily dose of rocket fuel, propelling you forward with gusto.
And don’t even get me started on Persistence – it’s your secret weapon against hurdles like snagging business loans and government contracts.
As you may know, running a business isn’t all sunshine and rainbows. You need backup from heavy hitters like the U.S. Small Business Administration (SBA), the National Association of Women Business Owners (NAWBO), and Women’s Business Centers to tap into those killer resources and technical assistance. Sure, there might be roadblocks like the gender gap or facing off with unequal access to venture capital. Still, with some serious backbone and hustle, we’re turning those challenges into opportunities for growth!
It’s all about leveling the playing field, grabbing hold of grant programs and government contracts, and riding that entrepreneurial spirit straight to the top. Together, let’s unleash the full potential of and leave our mark on the world stage!
Why Does a Woman-Owned Business Need Persistence?
Women entrepreneurs often face unique obstacles, but their persistence and determination are what drive them to overcome these challenges and thrive in the business world.
In the ever-evolving landscape of small businesses, female entrepreneurs face unique challenges and opportunities. So, why does a woman-owned business need persistence?
Let’s talk about that…
Overcoming Unique Challenges
Woman-owned businesses often encounter hurdles like access to financial support from traditional financial institutions and federal contracting programs. Persistence is crucial in navigating these challenges and finding alternative avenues for funding, such as SBA loans or grants.
Breaking Barriers in the Business World
In a male-dominated arena, may face biases and disparities compared to their male counterparts. Persistence helps challenge these norms, carve out space for women-led businesses in the private sector, and secure federal contracts.
Driving Economic Opportunities
With the number of women-owned firms on the rise, persistence plays a vital role in fostering small business growth and contributing to the economic landscape of the United States. By harnessing the driving force of persistence, female-owned businesses can create positive impacts on local communities and beyond!
Persistence Pays Off!
Persistence is the secret sauce that fuels the success of woman-owned businesses. By embracing this entrepreneurial spirit, female entrepreneurs can navigate the journey of business ownership, overcome obstacles, and pave the way for future generations of women in business.
Securing Funding and Resources
Persistence enables women entrepreneurs to navigate the complex terrain of through SBA-backed loans, government grants, or partnerships with organizations like the National Women’s Business Council.
Advocating for Change
Through persistence, woman-owned businesses can advocate for policy changes and initiatives that support small business growth and address systemic barriers faced by minority-owned businesses and women of color.
Building a Strong Support Network
By sharing personal experiences and leveraging advisory services from entities like Small Business Development Centers, women business leaders can build resilience and empower each other to overcome challenges and gain business opportunities.
Examples of Persistence
I like better understanding ideas by imagining how they would play out in the real world. If you’re the same, this section is for you!
Let’s change things up with real-life stories! Meet two unstoppable women who turn persistence into power on their journey.
In the world of small business, persistence is not just a virtue; it’s a necessity. It’s what separates the dreamers from the doers, the successful from the struggling.
– U.S. Small Business Administration.
Regulatory Rollercoaster, Ride On!
Let’s talk Maria – the farm-to-table queen hustling to get her organic restaurant off the ground. Imagine the chaos when regulations came raining down like confetti at a party! But Maria’s not one to let red tape rain on her parade. Nope, she dove headfirst into the regulatory jungle, .
And guess what?
She emerged victorious, and her restaurant now serves up organic goodness like nobody’s business!
Jessica’s Policy Party
Jessica’s the name, wellness warrior’s the game. She had a bone to pick with the government over their stingy grant policies for minority-owned businesses.
So, what did she do?
Jessica kicked off a campaign hotter than a chili pepper in July! Armed with determination and a truckload of sass, she rallied the troops and caught the government’s attention. And wouldn’t you know it? Thanks to Jessica’s grit and guts, new grant programs are popping up like daisies, giving folks a fair shot at the American dream!
What Holds Female Entrepreneurs Back?
We’re loaded with talent, drive, and enough girlpower to brighten the night sky. But there are still plenty of things that hold our fierce female entrepreneurs back. Below are the most common obstacles for women in business:
- Funding Frenzy: Securing support feels like trying to catch a slippery fish in a fast-moving stream.
- Bias Brigade: Gender stereotypes crash our party, dimming our shine.
- Networking Nightmares: It’s like a sea of suits– Finding connections feels like hunting for a needle in a haystack.
- Balancing Act: It’s a circus, and sometimes, we drop a few balls.
But hey, we’re not backing down!
With grit and determination, we’re taking on the world – one hurdle at a time! It can’t be better stated than by the Women’s Business Enterprise National Council (WBENC): “The journey of a female entrepreneur is paved with persistence. It’s the fuel that keeps her going, even when the road gets rough.”
What Motivates Female Entrepreneurs?
Despite the endless challenges, we’ve got massive dreams, and nobody is going to stand in the way! So, what’s lighting our fire?
- Passion drives women in business. Sara Blakely, the founder of, says it well: “As a woman entrepreneur, I’ve learned that passion is the secret ingredient that transforms a small business into a thriving enterprise. It’s what keeps you going when the going gets tough.”
- Purpose gives meaning to the we do day in and day out.
- We put in the blood, sweat, and tears because we know it paves the way for future females. Breaking barriers and busting glass ceilings? Heck yes!
Unleashing the Superpowers of Persistence Pays
In the thrilling conclusion of our superhero saga, remember this: with persistence as your superpower, you’re unstoppable!
Just like the most legendary heroes, you’ve faced challenges head-on, breaking barriers and driving change. As you continue your journey as a woman-owned business owner, remember to harness the power of persistence. It’s your secret weapon against any obstacle that comes your way!
This blog post completes our series on the 3 P’s of woman-owned small businesses. If you haven’t yet, be sure to check out the other three blogs for more inspiration!
Keep soaring, keep fighting, and keep inspiring small business superwomen! With purpose, passion, and persistence, there’s nothing you can’t do!